Meghan Markle criticised as fans react to new As Ever brand teaser

2026-06-17
Meghan Markle criticised as fans react to new As Ever brand teaser

Meghan Markle has faced significant criticism from royal enthusiasts following a recent announcement regarding her lifestyle brand, As Ever.

The Duchess of Sussex recently teased a new release through her brand, sparking a reaction that has been far from universally positive. While the announcement was intended to showcase the latest developments in her lifestyle venture, many royal fans have expressed frustration, describing the move as both "flawed" and "tiring."

The backlash highlights the ongoing and often divisive public perception of the Duchess's commercial endeavours. As she continues to build her business empire away from formal royal duties, the scrutiny surrounding her brand launches has intensified. For many followers of the monarchy, the constant stream of new announcements and brand developments can feel repetitive, leading to the "tiring" sentiment expressed by critics.

As Ever, the brand which focuses on lifestyle products, represents a significant part of Meghan's post-royal career. However, the delicate balance between commercial success and public image remains a point of contention. While some supporters view her business ventures as a way to achieve independence, critics often view the frequent teasers and announcements as a departure from the more reserved approach typically expected of members of the Royal Family.

The latest reaction serves as a reminder of the complex relationship between the Duchess and the public. As her business ventures continue to evolve, the level of scrutiny is expected to remain high, with every new launch being closely watched by both supporters and detractors alike.

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